Cabriolet
CABRIOLET
Also known as the Ideo, this remarkable piece of watchmaking history is considered one of the first reversible watches ever made. Based on a 1933 patent, this innovative timepiece featured a case capable of turning on itself, protecting the delicate crystal and dial from damage. This reversible functionality underlines Universal Genève's ingenuity in innovative and practical watchmaking.
Reversible housing
The Ideo's reversible case allows the dial to be turned inside out to protect it from knocks and scratches, offering both practical advantages and a new originality to the traditional design.
Art Deco design
With its refined rectangular case and intricate detailing, the Ideo showcases an elegant Art Deco style. Its high-end materials and meticulous craftsmanship are highly appreciated by collectors.
