MAGAZINE

Universal Genève couture-inspired watch with emerald lattice bezel and deep green marble dial detail

SPOTLIGHT

THE COUTURE CREATIONS & SIGNATURE TIMEPIECES

When a technical instrument becomes a work of art

{generated} Universal Genève Disco Mini watch with diamond-set bezel and glossy black spiral bracelet on blue backdrop

SPOTLIGHT

THE DISCO MINI, TIMELESSLY PLAYFUL

The DISCO MINI, a couture inspired collection

{generated} Universal Genève Cabriolet reversible watch in rose gold, black dial and engraved sliding case detail

SPOTLIGHT

THE CABRIOLET, A REVERSIBLE WORK OF ART

The cabriolet, an art deco masterpiece through decades

{generated} Universal Genève Compax chronograph in angled close-up with panda dial, tachymeter bezel and brown strap.

SPOTLIGHT

THE COMPAX, WHERE PERFORMANCE MEETS STYLE

The COMPAX, a chronograph icon reborn

Universal Genève Polerouter watch with blue dial, steel bracelet and date window in close-up view against dark backdrop

SPOTLIGHT

THE POLEROUTER, FROM ICON TO INNOVATION

The POLEROUTER, an aviation icon beyond time

{generated} Universal Genève fabric label pinned to white cloth beside scissors, thread and thimble for magazine feature

SPOTLIGHT

LE "COUTURIER DE LA MONTRE" RETURNS

Universal Genève, yesterday, today, tomorrow.

{generated} Collector Auro Montanari seated in an elegant interior for the Universal Genève magazine feature article.

Portrait

A collector's passion: meet Auro Montanari

Famous in the watchmaking world for his numerous books devoted to historic watches, Auro Montanari has been collecting antique watches for over 45 years.

{generated} Universal Genève white emblem on deep teal, highlighting the maison’s renewed identity and heritage story

Revelation

The new emblem of an exceptional heritage

Universal Genève reveals its new logo, symbolizing a dialogue between past and present. Go behind the scenes of its creation.

Black-and-white portrait of Raoul Perret for Universal Genève Magazine, wearing round glasses and a suit

Timeline

Raoul Perret: the “couturier de la montre” crisis

Discover the visionary whose leadership, imbued with innovation and creativity, gave birth to the timeless watches that have written Universal Genève into history.

Sepia-toned archival portrait for the Universal Genève magazine article on a young watch designer’s career

Timeline

GÉRALD GENTA AND THE WATCH THAT LAUNCHED HIS CAREER

Family photos, courtesy of the Gérald Genta Heritage Association

Stacked Polerouter collector books with geometric black cover art, celebrating Universal Genève design heritage

Portrait

TWO COLLECTORS, ONE CHRONICLE: POLEROUTER AS YOU'VE NEVER SEEN IT BEFORE

In their retrospective book, Andrew Willis and Mattia Mazzucchi capture in minute detail the spirit of the Polerouter, Universal Genève's iconic watch.

Portrait

LUCA MIGNINI: CHANCE ENCOUNTERS AND THE APPEAL OF THE CHRONOGRAPH

Luca Mignini: strong meetings and the chronograph’s attraction

{generated} Alessandro Fanciulli examines vintage Universal Genève watch straps beside curated timepieces indoors

Portrait

ALESSANDRO FANCIULLI: STORIES THAT STAND THE TEST OF TIME

The Polerouter, once considered a precision instrument, is fast becoming a colorful creation, dependent on Universal Genève's avant-garde status in dial design.

A LOGO WITH A STORY

Close-up of colorful Universal Genève Polerouter watch dials with jewel markers and SAS aviation emblem

Finds

Colorful weather

The Polerouter, once considered a precision instrument, is fast becoming a colorful creation, dependent on Universal Genève's avant-garde status in dial design.

Magazine

MAGAZINE